Following the global strategy of Audi ArtExperience, in 2018, Audi Russia announced the start of a partnership with the Cosmoscow International Contemporary Art Fair.

In 2020, within the framework of the exhibition, Audi showed the audience its latest progressive car models, in which the advanced technologies and modern design language of the brand are implemented. The bright premiere of the progressive electric crossover Audi e-tron and the sports SUV Audi SQ8 took place in Gostiny Dvor, where experts and connoisseurs of contemporary art gather every autumn.

The car models were presented at an innovative stand with an interactive digital installation, which allows guests to create unique visual compositions through movement or dancing in the site’s space.